Graduate Certificate in Marketing

As a graduate-level student, you’ll earn course credit and learn from ÃÛÌÒ½´Cox faculty along-side graduate degree seeking students. You’ll be enrolled as a non-degree seeking student, with access to campus and ÃÛÌÒ½´Cox facilities such as the library and study rooms. Courses will be placed on your official ÃÛÌÒ½´transcript upon successful completion.

Credits may be applied toward a future MBA (within a Professional MBA, One-Year MBA, Online MBA, or MBA Direct) or Specialized Masters program.

Professor teaching at ÃÛÌÒ½´Cox

Benefits & Details

Marketing is much more than billboard ads nowadays. With the introduction of new tech and new generations to the economic spend, our ÃÛÌÒ½´Cox Marketing programs are designed to be future-proof. Our faculty keeps on top of research and publications, so as to offer theory alongside real-world practice. Our offerings allow certificate and graduate students to gain the necessary knowledge to become skilled and effective marketing professionals. 

The Graduate Certificate in Marketing is for those starting a career in marketing, or those taking on additional marketing management responsibilities. 

This certificate includes the following courses:

  • MAST 6478 Data Analytics
  • MKTG 6201 Marketing Management 
  • MKTG 6204 Consumer Behavior
  • MKGT 6205 Customer Insights and Market Intelligence
  • MKGT 6206 Marketing Mix Implementation
  • MKTG 6232 Digital and Social Media Marketing
  • At least one additional MKTG course (courses can be  here)

The Graduate Certificate in Marketing takes place over 3-4 terms, lasting 19-21 months and earning 16 credit hours. With ÃÛÌÒ½´Cox Edge, you can take courses online or in-person as class availability allows. The cost for academic year 2024-2025 is $34,384.  

If you feel you have the ability to waive one of these courses, please chat with your Admissions team member during your interview about custom plans and start term options.