Brenda Demith
Part-Time Faculty
Adjunct Professor
Marketing
| Phone |
214-803-1263 |
| Office |
Fridays 2-4 |
Connect
Education
Master of Science, Marketing, The University of Texas at Dallas
Biography
A branding + consumer insights + advertising consultant with over 20 years of experience in a diverse mix of disciplines. Past positions have included Brand Manager, Innovation Manager and Customer Marketing Manager at Frito-Lay/PepsiCo, Account Director at The Richards Group, Senior Strategist at Idea Planet, Director of Client Services and Brand Strategy at Loomis and interim Consumer Insights Director at GameStop.
Teaching
Marketing Research, Fundamentals of Marketing, Advertising Research, Advertising Campaigns
Research
Maslow's Hierarchy of Needs